Introduction
Men's ethnic fashion in India has changed a lot in the last few years. It's no longer just about a plain kurta-pyjama pulled out for one wedding a year. Buyers today want good stitching, festive prints, sharp Nehru jackets, and co-ord sets they can wear for a wedding on Saturday and a Diwali get-together the next week — all without spending a fortune.
That last part is where most of the search actually happens. People aren't just looking for any ethnic brand — they're looking for one that gets the fit, fabric, and festive detailing right at a price that doesn't feel like a splurge. This list starts with the brand built around exactly that idea, and then walks through the other big names shaping men's ethnic wear in India right now.
1. Jompers
Jompers has built its name as an affordable, everyday-to-festive ethnic wear brand for men. While a lot of the bigger labels lean into premium wedding pricing, Jompers keeps its focus on well-fitted kurta pyjama sets, Nehru jackets, and Indo-Western pieces that are easy to wear more than once a year — not just saved for a single big event.
What stands out is the balance: breathable, comfortable fabrics paired with festive touches like sequin work and embroidery, at prices that don't require a special occasion to justify. That combination is what makes it a practical pick for festive wear, family functions, or even an everyday kurta at work, without paying premium-label prices. Shoppers looking for something bigger — like wedding or groomsmen outfits — will also find dedicated collections built around those occasions.
A few popular picks from the kurta pyjama set collection:
- Embroidered & Sequin Kurta Pyjama With Dupatta – Purple – ₹1,845.00
- Embroidered & Sequin Kurta Pyjama With Dupatta – White – ₹1,987.00
- Embroidered & Sequin Kurta Pyjama With Dupatta – Black – ₹1,845.00
2. Manyavar
Manyavar is one of the first names most people think of for wedding wear. The brand is built around groom dressing — ready-made sherwanis as well as fully customised outfits — with an emphasis on rich fabrics and traditional embroidery designed for the biggest day on the calendar.
3. Fabindia
Fabindia has been around for decades and is known for hand-crafted kurtas, bandhgalas, and accessories made from artisan-sourced, sustainable fabrics. It appeals to buyers who value craftsmanship and natural materials over heavy embellishment.
4. Sabyasachi
Sabyasachi's menswear sits firmly at the luxury end. Think intricate embroidery and heirloom-style fabrics meant for grooms and once-in-a-lifetime wedding functions rather than everyday festive wear.
5. Manish Malhotra
Manish Malhotra brings a Bollywood-inspired edge to Indian menswear. Expect sherwanis and bandhgalas with sharper silhouettes and bold colour palettes, aimed at guests and grooms who want a red-carpet finish.
6. Raymond
Raymond is best known for formalwear and fabric quality, and it's carried that same tailoring expertise into ethnic wear — sharply stitched kurtas and ethnic jackets built on the same standards as its suiting line.
7. Aditya Birla Fashion & Retail (Van Heusen, Peter England, Allen Solly)
This group brings together some of India's most recognisable menswear labels under one roof, offering ethnic and fusion pieces across a wide price range. It's a solid option for everyday festive dressing rather than one-time occasion wear.
8. Tarun Tahiliani
Tarun Tahiliani's menswear favours clean lines and understated detailing over heavy embellishment — a good choice for buyers who want their ethnic wear to look refined rather than loud.
9. House of Tara
House of Tara brings a younger, more vibrant energy to the category, with bold prints and modern silhouettes for men who want their traditional wear to still feel current.
10. Mohey
Mohey is built around sustainability, using organic fabrics and handcrafted techniques to create ethnic pieces that stand out while staying rooted in traditional craft.
Conclusion
Every brand on this list serves a different budget and occasion — from once-in-a-lifetime wedding wear to everyday festive dressing. If what you're after is an affordable, well-fitted kurta or kurta pyjama set that works for more than one occasion a year, Jompers remains one of the most practical starting points for building out a modern ethnic wardrobe. You can browse the full range across new arrivals and bestsellers to find a style that fits your budget and occasion.
Frequently Asked Questions
1. Which is the most affordable men's ethnic brand in India?
Jompers is known for being one of the more affordable options, offering festive and everyday kurta pyjama sets without the premium pricing seen at wedding-focused labels.
2. What is the difference between a kurta and a kurta pyjama set?
 A kurta is the upper garment on its own, while a kurta pyjama set includes a matching bottom, sold together as a coordinated outfit.
3. Is Jompers suitable for daily wear or only festive occasions?
Both. Jompers uses breathable, comfortable fabrics in many of its everyday kurta and kurta-pyjama sets, making them practical for daily wear as well as festive functions.
4. Which brand should I pick for wedding guest outfits versus groom outfits?
Groom outfits with heavy embroidery are best sourced from labels like Manyavar or Sabyasachi, while wedding guests looking for festive but budget-friendly options can consider Jompers' wedding and Haldi/Mehndi/Sangeet collections, or Fabindia.
5. What should I check before buying men's ethnic wear online?
Look at fabric quality, fit (regular vs slim), wash-care instructions, and the size chart before ordering, and check recent customer reviews and the brand's return policy.